Schema Markup Cheatsheet for AI Search Visibility
The exact JSON-LD types (Article, FAQ, Product, Organization) that get you quoted by LLMs and shown in AI Overviews.
Schema.org markup is the single highest-leverage GEO tactic. It tells LLMs exactly what your page is about in a format they were literally trained on.
The 5 types that matter
Organization (on every page in the site-wide layout). Article (every blog post — with author, datePublished, image). FAQPage (product and pricing pages). Product (e-commerce). LocalBusiness (for any brand with a physical presence).
Where to put it
Inline in the page HTML as <script type="application/ld+json">. Never inject client-side — many crawlers and LLMs won't execute your JS.
Validate
Google Rich Results Test and Schema.org Validator on every page before shipping. Broken schema is worse than no schema.
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