
Back to Adzorah
Real Estate Zirakpur, Punjab 90 days
Real Estate · Zirakpur
+320%
Leads
Rebuilt Meta funnel + landing pages. 3.2× the qualified site visits in 90 days.
+320%
Qualified leads
−58%
Cost per site visit
17
Booked units (90d)
6.4×
ROAS
The challenge
A residential developer was burning ₹4L/month on Meta and Google with a 12% qualified-lead rate. Sales team spent most of their day filtering junk.
Our approach
- Rebuilt the landing page around one hero offer (site visit + pricing PDF) with local trust signals.
- Split ad creative into 3 buyer personas (end-user, investor, NRI) with distinct hooks.
- Wired lead form → CRM → WhatsApp with instant qualification questions.
- Server-side CAPI + offline conversion imports so the AI bidders learned from real bookings, not form-fills.
"Adzorah cut our cost per site visit in half within the first month. The weekly optimization calls actually change something every week."— Founder · Real estate developer, Zirakpur
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